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Hospitality Sales and Marketing with Answer Sheet (AHLEI) (6th Edition) (AHLEI - Hospitality Sales and Marketing)

Hospitality Sales and Marketing with Answer Sheet (AHLEI) (6th Edition) (AHLEI - Hospitality Sales and Marketing)

4.0

Price Rs.47,881.00

Product Code: 

0133594505

Weight:           

2.25 Pounds

Availability: Instock in US

Import from USA in Pakistan    

Import from USA in Pakistan

Important: Delivery of this product will take 3 to 4 weeks.

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Product Detail

In today s highly-competitive hospitality market, it is essential to have an understanding of sales and marketing. Hospitality Sales and Marketing goes beyond theory to focus on a customer-oriented and practical approach for effectively marketing hotels and restaurants. The book explores the "four Ps" (price, product, promotion, and place) as they relate to specific market segments, providing a customer-focused perspective. Illustrations and exhibits include industry examples (forms, checklists, advertisements, etc.) that are used by today s industry leaders to effectively market their properties. Binding: Paperback
EAN: 9780133594508
Edition: 6
ISBN: 0133594505
IsEligibleForTradeIn: 1
Label: Educational Institute
Manufacturer: Educational Institute
NumberOfItems: 1
NumberOfPages: 600
PackageQuantity: 1
ProductGroup: Book
ProductTypeName: ABIS_BOOK
PublicationDate: 2014-08-28
Publisher: Educational Institute
Studio: Educational Institute
Title: Hospitality Sales and Marketing with Answer Sheet (AHLEI) (6th Edition) (AHLEI - Hospitality Sales and Marketing)

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